The reason avocados from Mexico reach Canada or the US is because they are grown there and transported overland. North America depends on trucking — a foundational industry made up of hardworking people who have been underserved by the financial system for decades. At Coba, we believe it's time to change that.
“With the technology we have today, there is no reason for this industry to stay anchored in the past. We are here to transform it — so that every transaction is more human, more fair, and leaves a positive impact on those who experience it day in and day out.”
Our founders spent years in cross-border commerce and software services, watching billions move through financial systems built decades ago. Slow wires, hidden FX markups, and zero visibility into where money actually was. They knew there had to be a better way.
We didn't bolt cross-border onto a domestic product. Coba was purpose-built for the US-Mexico corridor from day one -- the licenses, the banking relationships, the settlement network, and the technology. Every layer designed for speed and compliance.
The same cross-border value flow looks different depending on who you are. For logistics companies it’s instant carrier payments. For businesses it’s multi-currency banking and FX. For operators it’s payroll across borders. Coba’s platform — Quick Pay, Banking, and Workforce — addresses each of these perspectives on the same underlying problem.
We’re backed by top-tier investors based in New York, San Francisco, Mexico City, and Monterrey — operators and financiers who understand fintech, cross-border commerce, and Latin America from the inside. They share our conviction that the financial infrastructure connecting the Americas is ready for a generational upgrade.
We move fast because your money should too. Every millisecond matters when you're running a business across borders.
No hidden fees, no hidden agendas. You see the real FX rate, the real cost, and the real status of every transaction.
Complex problems, simple solutions. We obsess over removing friction so you can focus on running your business, not managing payments.
Operators, engineers, and financial experts who have spent their careers at the intersection of technology and cross-border commerce.
Chief Executive Officer
Entrepreneur and operator with deep experience in cross-border commerce and financial infrastructure for North America.
Chief Product Officer & Co-Founder
Product leader obsessed with building technology that transforms how hardworking people in logistics and trucking transact across borders.
Chief Technology Officer
Engineer and architect behind Coba's core payment infrastructure, with extensive experience building high-throughput fintech systems.
Board Member
Serial Entrepreneur & CEO at Strop Insights.
Board Member
Chief Strategy Officer, Banco Base.
Board Member
Partner at Ayala Capital.
Get in Touch
Whether you're a potential customer, partner, or investor -- we'd love to hear from you. Let's explore how Coba can help your business move money across borders, faster.
